Resumes are important. But, are they all you need for a proper job or career transition effort? What role does the cover letter play in the search? What is the key to personal brand integration, including building a value- driven LinkedIn profile, personal website, and other Social Media strategies? What information goes in what media vehicle and how are these integrated to achieve
success? Fred Coon, Chairman of Cooper & Coon, and expert coach and resume writer, Frank Grossman, discuss these issues and many more.